Marketing Company in Chicago
A common misnomer (that even I believed until I read a few debunking articles) is that Flash websites can't rank well even with search engine optimization in place because search engines can't read them. There are plenty of examples that state otherwise (there's a flash website that's been number one for our keywords for ages). Years ago, this would've been very difficult/impossible, but since yesteryears, there have been several advances in the world of flash web design regarding SEO.
You must keep in mind, a website won't rank well with external search engine optimization alone. It won't rank well with internal SEO alone, and the design of the Flash must be taken into account. Websites rank according to relevancy and popularity. Nothing else. Your focus needs to shift towards a web design shift and towards building strong link popularity and niche authority.
First things first: Indexing a Flash website is not impossible since Google rolled out a Flash update in 2008. Big news! Aside from Google and other major search engines indexing your website, here are a few things you can start with to get your SEO on point:
1. Promote your brand and hire an SEO company to create useful and authoritative links to your most important website pages.
2. Make sure your SEO company has optimized your meta tags and descriptions with a strong call to action. Most importantly, your SEO company should be optimizing your title tags to include your most important and relevant keywords. But no spamming!!
3. Be sure your Chicago web design company is placing as much HTML in the code as they can and that the SEO you're working with is linking to the HTML part of the page.
4. Lastly, ask your Chicago web design company to break the pages into several flash files instead of one large flash file. It will give them the opportunity to add more html and make your website that much easier to optimize with relevant text and linking.
Flash is a wonderful tool to add attractive items to your website design, and please don't be scared to use Flash because it's associated with bad stigma in the SEO world. Like most internet issues, it's always improving and always finding ways to be a better product. Your Chicago SEO company should be following good and ethical SEO practices and taking from Google's strict optimization guidelines. It won't be long before Google figures out a way to crawl Flash sites just as well as pure HTML.
For more information on Chicago Web Design, and Search Engine Optimization, give Integraphix, a Chicago Marketing Company, a call at 847.537.0067 or email us! Visit our website at http://www.integraphix.com
Chicago Graphic Design and Chicago Internet Marketing available as well.
Very Well!!!
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